Picture this: Elton John partying the night away with drag queen Divine on the instantly recognisable parquet dancefloor. Under the helm of owners Ian Schrager and Steve Rubell, Studio 54 became globally renowned as a cultural institution for its lavish, over-the-top spectacles and sartorial displays. Model Bianca Jagger, in an off-the-shoulder number, is seen riding a white horse at the entrance of the club. Both famous celebrities and regular bystanders alike managed to have a rockin good time at Studio 54. Even so, it gave visitors a rush of adrenaline to watch them twirl in the air from below. Originally opened as an opera house in 1927, Studio 54 became a popular nightclub in 1977. She wrote: Studio 54 wasnt just the most banging party in Manhattan because someone unlocked the doors and tossed on a mixtape. All of that pent up stress can make someone blow a valve, Studio 54 served as a way for people to escape; it was the perfect place for someone to cut loose as long as they could get through the door. According to a 2018 documentary about Studio 54 Rubell and Scrager skipped out on getting their liquor license by applying for multiple one day licenses that were used by catering companies. Sometimes the venue hired dancers or had fashion models walking the crowds. If you came on a white horse, with almost no clothes on, you were guaranteed to get in. As the main party starter at Studio 54 it was up to Steve Rubell to keep everyone happy. Under Rubells ownership, however, the strange, the weird and the scary were given a place to flourish beneath the lights of the nightclub. Despite only being open for 33 months, the nightclub . Rather than just put her on the payroll, Horowitz worked on a sliding scale that rated celebrities. Another thing it often had, as a result, was strange performances. If you Google Judi, one of the top results is a photo of her with Andy Warhol ("he used people," she told me) at Studio 54, taken by her friend Meryl Meisler. Lifelong memories were made within its walls every night. Author Anthony Haden-Guest told the BBC: The thing that separates a bar or club from a speakeasy is the fact that they have a liquor license from the city that allows them to sell drinks to their patrons. Described by some as Sodom and Gomorrah with a disco beat, New York City's delightfully depraved nightclub opened its doors in 1977. One of Warhols former workers discussed the artists love of the club, saying: When it came time to actually build the nightclub, the co-owners went outside the normal means of construction and enlisted people who wouldnt just give them the same ol same ol. In the liner notes of Sound and Vision Bowie explained why he was drawn to the club and dance music: There was a theatrical quality to Studio 54 that club goers had never seen before. By 1977, Stallone had an Oscar on his mantle, but did that make him an NFU? Giancarlo Giammetti told Vanity Fair that it only took a few days for the crew to get everything ready for a circus themed party: When Studio 54 first opened it was a way for the people of Manhattan to cut loose and do whatever they wanted. Regardless of the fact that Jagger just took the horse for a spin whether it was just once around the Studio or all the way down the block, it's telling that there was a horse in the club. It touched all your senses and left you wanting more. America in 1977 was ripe for something fun, glamorous and a bit risque. This would not be the only time the nightclub had a horse on its premises, nor would it be the only animal ever invited inside. Showing Editorial results for studio 54. Elton John pulls his pants legs up to dance the night away. They told Vanity Fair. The duo partied often at Studio 54, but Bianca had no idea that Warhol was taking notes the entire time they were hanging out. Writer and socialite Anthony Haden-Guest describes the scenes as like the damned looking into paradise. In an interview with The Guardian Blondie singer Debbie Harry tried to set the record straight about how often she went to Studio 54. Indeed, club regulars ranged from Mick Jagger and Andy Warhol to Elizabeth Taylor and David Bowie. It could be intoxicating to get into Studio 54 after standing outside for days, or maybe even weeks. Cohen told Vanity Fair: Truman Capote, the author behind In Cold Blood, was certainly irascible, but he wasnt a tough guy by any means. Steve Rubell and Ian Schrager opened the legendary club in 1977, and while it only lasted under their management for three years, it quickly cemented itself as the quintessential enclave for celebrities, fashionable disco-lovers, and their favorite illicit activities. The whole thing cost them $400,000 - thats $1,690,376.24 in 2019. Given that it used to be an actual studio, the interior had ample lighting equipment to create pulsating light shows. Today there's no way that someone would just be able to ride through a club on a horse. Noted wild child Drew Barrymore has lived more lifetimes than anyone should, and pretty much all of them are cool. The son rose and set inside the club, literally. (The pair later married but not until 2001). Multiple people tried to purchase the theater - which was owned by CBS at the time - but it was Rubell and Schrager who won the bid. Rubells connections meant celebrities were some of the first people to set foot inside, and its reputation as an exclusive hub for the rich and famous was sparked. The people who crowded around the club every night came from all walks of life - from bankers to drag queens, but for the few hours that the sun was down they all just wanted to have a good time. After those three years, the experience of partying at Studio 54 just wasnt the same. Dancer Rudolf Nureyev initiates nine-year-old Ricky Schroder into the delights of disco dancing at Studio 54 in New York on Sunday, April 2, 1979. Prolonged war and a stagnant economy gave way to a massive national hangover in the 1970s. One night when the club didnt have anything specific planned they used some free pieces of clothing that they were given from one of the local brands. Here's why it became so famous. The photographer that captured the disco and diamond dust of legendary club Studio 54. The entire night went off around midnight Bianca Jagger made her way through the club on the back of a white stallion. They served copious amounts of alcohol, played the loudest music and sometimes had mini food fights on the dancefloor. This wasnt a show for just any night at the club, however. But the real-life nightclubwith its glamorous VIP guests, plentiful drugs, and balcony sexwas somehow . The agents entered the office seeking links to organized crime and arrested his partner Ian Schrager after reportedly finding cocaine among some papers he was carrying. She explained: There was always something crazy happening at Studio 54, whether it was snowing, or there was a bridge for dancers to use so they could groove in the air, it was. Thankfully for Rubell, they only found a small amount of cocaine on his partner, who was subsequently released. This type of thing wouldnt have been allowed in just any nightclub. POBA is not an acronym, the nonprofit organizations name is derived from, phowa, a Tibetan word meaning the transformation of consciousness at death to begin a new life. If you thought youd seen it all when it came to crazy Studio 54 performances, youd be mistaken. Studio 54 was a safe space for groups who would have been marginalised in the late 70s. You might not think of famous authors as the rowdiest group of people, but Truman Capote didnt fit into any stereotypes. Club founders Ian Schrager and . 29 Wild Photos From The Drug-Fueled Heyday Of Studio 54. This meant plenty of people were rejected at the door, and plenty more stood in lines outside waiting to be appraised. The thing he appreciated was someone being different. However, the notorious New York City nightclub encountered a fair share of obstacles while party-goers ravaged the dance floor . How cool would it be to head into Studio 54 and see Jamie Lee Curtis dancing with her mom, Janet Leigh, under the house lights? Cher dancing at Studio 54. Yet, Studio 54s sensibility of inclusion and freedom lives on through the books, films and fashion that it has inspired ever since. One of the many famous faces to grace the dance floor of Studio 54 was that of legendary singer Diana Ross. Frontman for Sly and the Family Stone in a flashy ensemble. One club goer claimed that a doctor was hanging outside the club with everyone and that he came prepared with a huge bottle of Quaaludes: While some clubs existed to create the a party atmosphere, Studio 54 was meant to represent something special a place where everyone was welcome regardless of who they were out on the streets. Even if you werent having sex with someone every night, you felt like you could, says former editor of Interview, Bob Colacello. Rogers says this was a reaction to people seeing images of the glamour of places like Studio 54 while their real lives reflected the worst financial recession since the Great Depression. September 25, 2020 07:00 AM. Regardless of how hot and sweaty it got in the club he wore the coat around in case he needed to hand out a party favor.. For all its inaccessibility, Studio 54 produced some of the most iconic images of nightlife in the late . This was taken in the ladies room. For many guests (celebrity or not), Studio 54 was a place to dance, discover, and dip into the unknown. This photo shows a man dressed in drag with fake (and appropriately sequined) breasts on his chest. She contacted a local artist and began sorting through contact sheets and negatives, but Lowen felt overwhelmed by the task of or assessing the quality of the work. Studio 54 is remembered as the first non-judgmental, queer-friendly mainstream nightclub, which was not unlike an adult amusement park. Gene Spatz/POBA.org. But, thanks to photographers who were in the right place at the right time, we can get glimpses of what a crazy night out at Studio 54 was truly like. Harry was at 54, she was the Mudd Club, and she was at CBGBs. After the tragedy of the Vietnam War and the distrust of the Nixon administration people just wanted to go out and forget about their troubles. Going to work day in and day out all week can grind a person down. According to one of the doormen in a documentary about the club, they made sure that the club at least have 20% gay men, 10% lesbians and trans people, and the rest of the crowd could be whoever. To revisit this article, visit My Profile, then View saved stories, To revisit this article, select My Account, thenView saved stories. Even though the club was considered a spooky place it could provide moments of levity. Vote up the Studio 54 snapshots that make you want to queue up and bribe a doorman. In the late 1970s the easiest way to do this was to make sure the flow of free drugs never slowed down. Not looking at the Studio 54 photographs alone, the shot he took of Jackie and John Jr. at tennis match its breathtaking at how close he got to them and such an intimate moment. The hottest celebrities and wildest outfits could be seen on the dance floor, and illicit substances flowed freely among partiers. A woman holds a makeshift pipe for a man as he attempts to smoke an unidentified substance in 1981. The clubs explosive success had attracted attention from authorities, and they thought Studio 54 might be connected to organized crime. Clubgoers dance amid light towers on the dance floor at Studio 54 on May 15 . 22 photos that show the grit and the glamour of Studio 54, New York City's most infamous club. Browse 24,915 studio 54 photos and images available, or search for studio 54 moon or studio 54 1970s to find more great photos and pictures. Myra Scheer, an employee and frequent visitor to the club explained: One of the regulars at the club was Liz Taylor, the star of films like Cleopatra and Cat on a Hot Tin Roof, and when she decided that she wanted to have her birthday party at Studio 54 she had one very specific request - she wanted the whole place filled with flowers. If you wanted to dress in next to nothing and wear lots of makeup, you were encouraged. According to Dustin Pittman, a photographer who was there, the sickening smell of the flowers couldnt cover the scent of all the nefarious activity that happened there throughout the years: With Studio 54 being the hottest ticket in town for 33 months there was an overwhelming amount of people who wanted to get in. Gene was able to capture how celebrity rubbed up with regular folks in the most unpretentious and remarkable way that was the wonder of Studio 54, she explains. Aids later hit, of course. The dancers kept throwing their coats at the workers and the ticketing system stopped working altogether. Other photographers didnt capture that. Debbie Harry sticks out her tongue, while Steve Rubell is sprawled out on top of her and friends. Robin Williams dancing with his then-wife Valerie in 1979. Co-owner Ian Schrager said it was like standing on stardust, and one club goer said: Joanne Horowitz was the clubs publicist and she played a major part at getting celebrities through the door. This was an era when the ID was in control. She explained that they were shoving their party in everyones face because America needed to have their own excesses reflected back at them. This crowd is made up of well-known, successful individuals: Fashion designer Halston and actress Bianca Jagger are on the left, followed by film director Jack Haley Jr. and actress Liza Minnelli in the back right. Throughout its three-year lifespan under Rubell and Schrager, Studio 54 served as a lab to experiment with everything from illicit drugs to gender. Franco Rossellini and Steve Rubell (producer and owner, respectively) are pictured here in front of what appears to be a giant birthday cake. Usually these special nights happened when someone wanted something specific for their birthday. A-listers were just as susceptible to Steve Rubellas door policy as regular people unless they reached the vaulted heights of being an NFU." Here, see a selection of exclusive images of Spatzs work for the first time. Looking back on her childhood Barrymore said: There were other dance clubs in New York City, but none of them shared the you had to be there power of Studio 54. Then, step inside the 1990s rave scene at its neon zenith. They seized garbage bags full of cash from hidden areas and discovered multiple sets of financial books in the ceiling panels. Left: A performer on stilts manages to bust a move in 1981. And, who can forget the iconic image of Bianca Jagger riding a white horse through the clubs entrance? With the help of their financial backer the two were able to hire enough people to rebuild the inside of the theater, add the lights and designs, and paint the entire thing within six weeks. Come anytime you like, and youll get in. After the invitation she became an institution and showed up whenever she was free. It seemed as though thrill-seekers young and old wanted nothing more than to get a taste of Studio 54s soaring reputation. He explained: In her book, Ill Never Write My Memoirs, Grace Jones explained how the coked out decadence of Studio 54 was a microcosm of the rest of the country. These two people, covered in silver, dance for onlookers inside Studio 54. After the arrests of Rubell and Schrager a list of party favors (their code for drugs or anything illicit) that went into the Studio 54s official books was printed in November 1979, Warhol was shocked to find out that the trash can only had $800, not $1,000. People would be upset about the cleanliness of the animal and whether or not something was wrong with the horse. Important for the co-owners to make the evening special. This way they avoided the extreme fees that came with a liquor license while still being kind of legal. Nothing would compare to the nightclubs glory years in the 1970s and 80s. While he was working in the late Seventies, I had gotten married, moved to Louisville, Kentucky, and wasnt a part of Genes day-to-day life, Lowen tells Rolling Stone. Before the co-owners went to jail they threw a party to end all parties called The End of Modern-Day Gomorrah. They only invited a small crowd of about 2,000 revelers many of them A-list celebrities. Schrager and Rubells time in prison coincided with the infamous Disco Sucks event in 1979, where disco records were burned at a baseball game while around 50,000 people watched. A star-studded New Years Eve at Studio 54: Halston kissing Diana Ross, Jack Haley Jr with his wife Liza Minnelli, Bianca Jagger, and, of course, Andy Warhol. Ian Schrager, one of the co-owners and founders of Studio 54 explained his idea behind the design: Explosive mayhem is the perfect way to describe this scintillating night club. Pictures from Studio 54 show Bianca Jagger, the then-wife of Mick Jagger, straddling a stunning white beast in her . Lowen recognized some of the celebrities in the photos, but she wasnt sure what exactly her brothers archives contained or its value to the world. But then Rubell came up with something brilliant - the velvet rope. This crowd is made up of well-known, successful individuals: Fashion designer Halston and actress Bianca Jagger are on the left, followed by film director Jack Haley Jr. and actress Liza Minnelli in the back right. Right: A costumed partygoer hits the dance floor in 1981. See Rare Photos Inside Studio 54 Nightclub, RS Recommends: Rad Powers E-Bike Offers a New (and Better) Way to Commute, How Vaccines and Masks Are Making Broadway Safe Again, See Nanci Griffith Cover the Rolling Stones No Expectations, Man Charged in Shooting of Black Teen Ralph Yarl, Elon and Tucker Are Finally Consummating Their Epic Bromance, Go Behind the Scenes of Internet Golden Girl Emma Chamberlains Rolling Stone Cover Shoot, Meet The Creator Who Got TikTok Talking About Spanking One Dance At A Time, Curtains Close on Final 'Phantom of the Opera' Broadway Show After 35 Years, Bill Hader Didn't Know Carol Burnett Was His Cousin Until She Emailed Him. New York Daily News Archive / Getty Images. As you can see, this was long before his dramatic transformation and eventual controversies in the public eye. After all, it seemed like everyone was doing it! Being a spouse to legendary partier Jagger, its no wonder she enjoyed a good get-together herself. Schrager was released on $50,000 bond and the disco was open the next night. Even after the original owners went to prison for skimming millions of dollars, the club stayed open until 1990, although the magic of the first years never returned. Of course, playing it cool was a necessity when inside the club. Mick Jagger and his then significant other Jerry Hall entering the club. Diane von Furstenberg lounging with her husband-to-be, media mogul Barry Diller. Contact Gabriel H. Sanchez at gabriel.sanchez@buzzfeed.com. breonna taylor protests black lives matter trump peaceful transfer of power. When youre a wealthy celebrity, youre going to want to have the best of the best. Cher wasnt the wildest partier on the scene, but she was known for being an independent and forward-thinking individual who didnt shy away from a good time. Left: Outside Studio 54, someone arrives to the club on a horse for the third annual Halloween party in 1978. Find Studio 54 Party stock photos and editorial news pictures from Getty Images. Not much is known about what his wife got up to, but Williams was known for turning into the life of the party after ingesting certain substances. The young entertainer captured outside the club. For the younger generations who might not know, Elizabeth Taylor was a star like no other during her time. A lot of people had to work together to make the night a success, from DJs to lightning technicians to the people who designed the sound system. Co-owner Ian Schrager told Variety: To work at Studio 54 a few things were required. Rubell and his partner Ian Schrager created a living fantasy in the club, but it cost a lot of money to get off the ground. At the time, she would have been in the midst of releasing her 1977 album, Cherished. Right: During a Purple magazine party in 1978, a topless woman rides onto the dance floor on a white horse. The last thing she wanted was for her secret life to become known to the world. In 1977 Steve Rubell and Ian Shrager bought a disused theatre on 254 W. 54th St, New York, and turned it into the world's most famous nightclub, Studio 54. We want to hear it. The criteria for entry werent clear-cut you simply had to have the look and style they wanted to see inside the establishment. She is seen here in colorful 70s makeup, big hair and a risque lace top. On finding Studio 54s books, it was discovered that a skim was in operation on up to 80% of the profits. She once said, I didnt dance for 50 years because my husband didnt like it, she said. What is now a Broadway theater used to be the emblematic hot spot of '70s disco nightlife. Maybe they worked at banks or law firms, but in the middle of the night in Manhattan - at the clubs - they could be whoever they wanted to be. Liza Minnelli and Mikhail Baryshnikov. If there was one person who loved going out to Studio 54, it was Bianca Jagger. Giseles Summer Outfit Is The Epitome Of Rich Mom Energy, 7 Small Habits That Will Give Your Emotional Wellbeing A Serious Boost, According To An Expert, First The Princess Of Wales, Now The Roys Are Obsessed With This Stealth-Wealth Handbag Brand, 8 Things To Know About Tyrell Hampton, NYC Photographer & TikTok Star With Dua Lipa On Speed Dial. In fact, she sang that night with Liza Minnelli. Co-owner Ian Schrager said: When working at a place thats known for excess, its not out of the ordinary for the low people on the totem pole to end up in the same situations as the A-listers who theyre serving. She was such an important part of the club for its first year that they tried to make a part of their one year anniversary celebration. One agent told CBS that the book had a skim column so that you had a daily record of everything that they took in and what they took out as skim and didn't report. Co-owner Schrager explained his dalliance as a part of the ridiculous intoxication, I suppose, we were suffering from, like, what were we thinking?". In its first year alone, it managed to pull in approximately $7 million dollars! Schrager said: The scene outside of the club could get nasty. The nightclub threw an annual Halloween party and expected guests to wear the most shocking, over-the-top costumes that you could think of. They both wanted the club to be the most exciting place in the world and while Schrager handled the behind the scenes work Rubell was happy to wine and dine celebrities. Whether it's Elton John partying with drag queen Divine or Bianca Jagger riding a white horsehere, Vogue shares the most glamorous and grittiest moments captured at the New York hotspot in the 1970s. Sylvester Stallone and Sheryl Slocum, 1977. June 1, 2017. One club goer told Vanity Fair: The opening night of the club was so crazy that it made national headlines. For his 50th birthday in August 1978 Warhol received 5,000 free drink tickets and a garbage can full of $1,000 worth of brand new single dollar bills. He and his wife Sasha Stallone are pictured here in Studio 54 in 1978. The nightclub was typically packed full of people. At a wild place like Studio 54, there werent lots of rules about what to wear or who to be. Studio 54 had an intense door rule that made it hard for people to get in regardless of who you were. McCarthy, who happened to frequent Studio 54 on occasion, was amazed by his access to the notables in attendance. Even when Claudia Cohen, a reporter from the New York Post, stopped by to check in on their progress she was shocked at how broken down everything was. A look back at the epicenter of NYC nightlife, presented by Getty Images. With someone like Diana Ross at your venue, you wont be hurting for attendees. Studio 54, both the interior and the street outside, allowed people to dance off their problems and be apart of something at the same time. Enjoy these Studio 54 photos? Many of the staff of Studio 54 including Rubell died as a result of it. It happens to the best of us. Warhols friend Bob Colacello wrote in his memoir: To create a club that lives up to the theatrical standards of the Rocketman himself, Rubell and Schrager did everything they could to turn the former theater into an experience. He had a kind camera. I have not seen a picture that Gene took that would have embarrassed anybody even though he was with people doing very strange things.. Shes just finished with a 1978 concert, following up a Grammy nomination for Best Country Vocal Performance. At the time, childish fun in a club like this couldnt be found in most other venues. Supposedly while there were drugs floating around, people were mostly just getting amped on dancing and less so on piles of uppers. Getty Images. One of those celebs was Disco Sally an older woman who showed up to get down and she was so fun that she became a fixture at the club. Studio 54 was the place to be in its heyday. It would be decades before New York City's smoking ban forbade smoking in indoor spaces. It turns out that she wasn't really into that kind of adulation. Grace Jones wrote about it in her book, saying: Rick James of Super Freak fame was a legendary party monster throughout the 70s and 80. All rights reserved. They ransacked the place, went through the offices, and the clubs safe. Williams and his wife went to the club often and they stayed late. Its likely that the truth is somewhere between to the two claims. No matter how wild the request the co-owners would make it happen. In this picture, well-known English actor Michael Caine is laughing and dancing with his wife Shakira, while partygoers frolic on behind them. When Dolly shows up to your club youve got to do whatever it takes to make her feel at home, so when the queen of country dropped into Studio 54 the club was transformed into a farm complete with horses and hay. If youd gone to Studio 54 in the 1970s, however, this is exactly the type of scene you couldve enjoyed. Schraeger discussed the concept behind the theatrics with Architectural Digest: On the opening night of the club there was no way that someone could get in if they showed up late. Andy Warhol, mingling backstage with friends Bianca Jagger and fashion designer Halston. He began incorporating dance music and disco into his sound, and to find inspiration he went to the club and paid close attention. All one had to do to make sure they wound up in the gossip pages or the New York Post was to simply show up and bypass the line. Simply by virtue of being outside the club someone like Streisand could paint themselves as a cool celebrity rather than a stodgy A-lister who sat in their penthouse reading Russian literature all not. This wouldnt be the only time Studio 54 went above and beyond for New Years. By this time, the club had cemented its reputation as a popular place for celebrities, and Stallone was one more added to the list. They had lights rigged so there was a sunrise and a sunset. On that special evening the party goers were treated to snowdrifts made of glitter that nearly suffocated the dancers with its sparkling lusciousness. " Unfortunately, Studio 54 came up against some problems during its successful run. However even if you were a regular before walking onto the dance floor proper you had to pass through the coat check area where all of the sound funneled through. In this picture, women pose on top of giant reflective pillows in the middle of the crowd. After the studio was raided by IRS agents on December 14th, 1978 they grabbed garbage bags of money, financial documents and five ounces of cocaine. Here, gazing adoringly at her husband here is . Its immersive atmosphere and coveted location on West 54th street in Manhattan made the spot an instant hit. A playful, intimate moment between a pair of partygoers, circa 1978. My house now is filled with his art, and I hope others will appreciate it too.. Not only was he keen on wearing loose fitting Hawaiian shirts, but his down coat was packed to the gills with money and drugs. Author and party attendee Anthony Haden-Guest told Rolling Stone that there were only about 150 people at the party initially, but it grew into a wild event. Mick Jagger at the club for Bianca Jagger's birthday party. People at Studio 54 dance the night away during the 1978. According to the 2019 documentary about Studio 54, the co-owners singular fashion sense was less informed by the club scene and more so by function. It took owners Steve Rubell and Ian Schrager just six weeks to . Liza Minelli was a mainstay at Studio 54, so much so that it was as if she lived on the dance floor. Here, a woman twirls her hat and two men chat over drinks. What made Studio 54 different, however, was that drugs were practically encouraged inside. It wasnt just actors and singers who showed up to party at Studio 54 sometimes it was political figures. And, who can forget the iconic image of Bianca Jagger riding a white horse through the clubs entrance? , films and fashion designer Halston a place to dance the night away during the 1978 they garbage. Men chat over drinks moment between a pair of partygoers, circa 1978 exclusive Images of work. Disco was open the next night brilliant - the velvet rope of Bianca Jagger, straddling a white. 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